COVID-19: Strategies for Customer Service

Customer interactions during COVID 19 offers an opportunity to offer empathy and nurture relationships that last.

Ways of empathy:

1. Lending an ear. Listening, in order to relate, can give dividends in loyalty when good times return.

2. Help even when you cannot help. Making a sale is not always possible. But lending a sympathetic ear is a positive first step to customer satisfaction.

3. Keeping your attitude fresh. You might hear the same question or complaint 20 times a day. View issues through the eyes of the customer, with every transaction, call, text, and email. A fresh perspective can yield unthought of solutions.

Submitted by: Joanna Wilson, Director, Creston Valley Chamber of Commerce

Source: "Supporting Customer Service Through the Coronavirus" Harvard Business Review